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Our Company
Established in 1998, Synapse Medical has solidified its position as the premier provider of Diagnostic Imaging services in both Ireland and the UK. With a widespread presence across these regions, our company boasts a team of dedicated employees, including a proficient group of Clinical Sales Specialists. Our commitment is steadfast when it comes to ensuring that our customers not only meet but exceed their expectations in terms of service.
At Synapse Medical, we have harnessed the expertise of our highly skilled and medically trained personnel who work hand in hand with our partners to deliver tailored solutions for all our customers' needs.
As part of the Uniphar Medtech (previously SISK Healthcare) family of medical device distribution companies, we made a strategic move in 2023 to realign our divisions within the group. This allowed us to consolidate our interventional business under the M3 Medical brand, thus enabling Synapse Medical to concentrate exclusively on our core competency, which is Diagnostic Imaging.
Our success is underpinned by our strong partnerships with some of the world's leading brands, including GE Healthcare, Ulrich, Febromed, Kubtec and Calmed among other. As a testament to our growth and accomplishments, Synapse Medical became the exclusive distributor for Ulrich Medical in Ireland and the UK following a business expansion in 2016.
Patients Experience
Provide market leading innovative medical device technologies that enhance patient lives.
Customer Promise
Continuously develop bespoke customer solutions that adapt to hospital department requirements.
Education
Deliver and enable professional development for staff and customers.
Collaboration
Foster a close working relationship with our partners to provide the best outcome for customers.
People
Create a work environment that promotes innovation and trust.
Effectiveness
Encourage flexibility to meet the requirements of our customers today and tomorrow.
Meet our Senior Management Team
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Bernard O’Brien
Managing Director
Bernard O’Brien
Managing Director
Bernard joined Synapse Medical in 2012 and has over 10 years’ experience within the Healthcare industry. Prior to joining Synapse Medical Bernard worked as a Diagnostic Radiographer in one of the largest private hospitals in Ireland. Bernard has progressed through various roles within SISK Healthcare and now manages a strategically focused Diagnostic Imaging Sales team, spanning the United Kingdom and Ireland. Bernard holds a Bachelor of Science (BSc) in Diagnostic Radiography and is an MBA graduate.
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Lee Scott
Sales Manager UK
Lee Scott
Sales Manager UK
Lee has over 20 years’ experience within the Diagnostic Imaging industry. Prior to joining Synapse Medical Lee was the UK General Manager for a global contrast media delivery solutions provider and has held commercial management positions working within Radiology and the Nuclear Medicine sector. Lee now manages a strategically focused Diagnostic Imaging Sales team, spanning Great Britain.
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Kevin Byard
Sales & Technical Support
Kevin Byard
Sales & Technical Support
Since 2016, Kevin has been employed by Synapse Medical in the UK, bringing with him over 32 years of expertise in medical sales, predominantly in diagnostics. In 2022, he shifted into a Sales & Tech Support position, providing assistance to account managers, aiding the head of imaging, and ensuring he stays abreast of the latest technology related to Synapse Medical's products.
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Maria Pinto
Clinical Application Specialist
Maria Pinto
Clinical Application Specialist
Maria has worked as a Radiographer (MRI) for over 10 years, providing services to both NHS and private institutions. As part of her personal and professional development, she explored transitioning to roles where she could continue her growth and development. Maria joined Synapse Medical in the UK in 2023 and is thoroughly enjoying her new role.
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Erin Jones
Clinical Application Specialist
Erin Jones
Clinical Application Specialist
Erin has a strong clinical background and has worked as a Radiographer for over 7 years with specialisation in CT, MRI and IR. She brings valuable experience from both NHS and research environments. Erin joined Synapse Medical in February 2025 to pursue a customer-facing role and her primary focus will be covering the area of Scotland, North of England, and North Midlands.
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Tim Fradd
Sales Specialist
Tim Fradd
Sales Specialist
In 2021, Tim joined Synapse Medical as a Clinical Applications and Sales Specialist, focusing on the United Kingdom region. With over three decades of expertise in the medical imaging sector, Tim's journey began as a medical engineer, progressing to roles including National Service Manager. Transitioning into Sales and Account Management, he excelled as an Account Manager, National Sales Manager, and North European Dealer Manager.
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Ian Sandilands
Sales Specialist
Ian Sandilands
Sales Specialist
Ian became a vital member of the Synapse Medical team in the UK in 2019, bringing with him an impressive 20 years of invaluable experience in the ever-evolving realm of the Diagnostic Imaging market. His journey has been a testament to his dedication and expertise, cultivated through significant roles held at Synapse Medical.
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Cara Richardson
Sales Specialist
Cara Richardson
Sales Specialist
Cara joined Synapse Medical in the UK in June 2022. With a background in Diagnostic Radiography, she specialized in MRI imaging, working in the NHS and private sector. Transitioning to a customer-facing role, she has inspired by the team and looks forward to furthering her career in sales, showcasing Synapse's exceptional service.
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LEWIS RUTTER
Sales Specialist
LEWIS RUTTER
Sales Specialist
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